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Shining the Spotlight on Dark Marketing

Heard the term “dark marketing” and not sure what it is? Looking to leverage dark marketing for your own company’s digital marketing?

In this detailed White Paper, BrandTotal exposes the Who, What, Where and How of dark marketing. Once you know how fragmentation, segmentation and personalization affect digital marketing, you will understand its importance for building your brand’s marketing strategy.

Complete the form to download the White Paper:

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